Horizon Peak Blog

Content Types: E-books

Content Types: E-books

E-books can establish your authority in a specific subject area, help you create a truly valuable library of resources for your target audience, and are a great way to gather and nurture leads.

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Content Types: Email Sequences

Content Types: Email Sequences

Email sequences are an excellent opportunity to connect with and nurture your prospect. You can also use them to educate and persuade your users to take action. That’s why they’re one of the best vehicles for content marketing in the B2B space.

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Business Leaders Podcast

Listen in for my conversation with Bob Roark about goal-focused content marketing, bridging the gap between tech businesses and their audiences, and why writers should put their egos aside and ask for feedback (even when the client says the copy is good to go).

“Jess is the most persuasive technical content writer on the planet. Within the first 30 days, we could directly attribute $27,000 in new revenue to leads that came from the content she helped us write. ” —Millie Blackwell of Showcase Workshop



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