Content Writing
and Executive Ghostwriting

Marketing Content that Gets Results

What do your customers see when they come to your website?

Or open your emails? Or come across your articles?
Do they see an authority?
An expert?
A credible source?
Or do they see … a passive-aggressive sales pitch?

Your content marketing should be moving you toward your business goals — measurably —

but that doesn’t mean every content asset should hit your audience over the head with a sales pitch.

Your content has a bigger job to do than that. It should:

If your content isn’t working hard enough for your business, don’t worry. You’re in the right place.

Your content has a bigger job to do than that. It should:

If your content isn’t working hard enough for your business, don’t worry. You’re in the right place.

At Horizon Peak Consulting, we combine sales-focused copywriting with content creation to help IT, software and tech companies turn content into revenue.

Using our proprietary REO content production methodology, we predictably and measurably help you move the needle on your business goals.

Are you ready to work with a first-class team?

Here is a sampling of the content we write for our clients:

  • White papers
  • E-books
  • Guides
  • Case studies
  • Standard-length blog posts
  • Long-form, in-depth blog posts
  • Articles and guest posts (ghostwriting)
  • Reports
  • Infographics
  • Email sequences
  • Sales enablement assets, including proposals
  • Training content and user guides for products
  • Vendor content assets for resellers and brokerages

Do you ever wonder how your competitor’s C-Suite finds the time to write those standout articles?

Executive ghostwriting is the content marketing secret of the Fortune 500.

Our proprietary content creation methodology works equally well for ghostwritten articles. We step into the shoes of your executive team to write articles that strategically position your company in the market.

Our Process

Step 1
Clarification

After you’ve scoped out our portfolio, you’ll tell us all about yourself in the project survey.

Next you’ll jump on an intro call with Jessica Mehring to make sure we’re a good fit and get Jessica’s take on what the best next step would be.

Step 2
Ideation

Once you’ve signed our general contract and proposal, paid the invoice, and got your place on our project schedule, we’ll brainstorm topics and themes for your content.

Then the Horizon Peak Team will start the content outline and research.

Step 3
Development

In this phase, we write like the wind. You’ll receive the first draft of your content for review on or before the deadline.

Step 4
Implementation

Final revisions complete, we deliver the final content to you.

Step 5
Results

3-6 months after you’ve published the content, we’ll schedule a call with you to review your results. For retainer clients, this will be an ongoing monthly or quarterly review and project planning call.