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Show Your Appreciation This Holiday Season With a Handwritten Card

Handwritten cards are a great way to show your appreciation to clients and employees during the holiday season. Here are a few tips to get you going.

Why I Rarely Guest Post

I have had some success from guest posting -- but I ultimately decided it didn't work for me as part of my overall marketing strategy. Here's why.

Landing Pages 101: Part 3

If you’re spending money on any kind of online advertising, an effective landing page is the key to your ROI. In the last installment of this 3-part series, we talk about using images and where to place calls to action.

Landing Pages 101: Part 2

Are you spending money on online advertising? If so, an effective landing page is the key to getting a return on your investment. In part 2 of this 3-part series, I share my most important tip on how to write a landing page that actually gets people to take action.

Landing Pages 101: Part 1

If you’re spending money on any kind of online advertising, an effective landing page is the key to getting a return on your investment. In part 1 of this 3-part series, we talk about choosing your call to action and keeping your landing page consistent with your ad.

"Jessica’s attention to detail is superb, and with her experience and focus on quality, I know I can always trust her to meet deadlines with the highest caliber work. She always seems to be one step ahead of me! She’s easy to work with and incredibly knowledgeable — not just about content marketing, but about the technology behind it. I can just tell she takes a true pride in what she does, and her passion shows in every single thing she’s ever worked on for me.” —Terri Hoffman of Marketing Refresh

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