Horizon Peak Blog

How to Prioritize What Marketing Content to Spend More Money On

How to Prioritize What Marketing Content to Spend More Money On

Not every piece of content needs to be developed by a senior content writer to execute your strategy successfully.

So how do you determine which assets deserve the expertise of an experienced senior content writer, and which you can tap in-house or junior writers for? Just ask yourself three questions.

read more
How to Afford Both Content Strategy AND Writing on a Budget

How to Afford Both Content Strategy AND Writing on a Budget

Without a content strategy based on real information gleaned from your target audience, it’s a roll of the dice. You’ll only hit the jackpot if Lady Luck decides to strike.
And without implementing that strategy right, it won’t work.
Here’s how you can have both strategy and writing on a budget.

read more

“Jess is the most persuasive technical content writer on the planet. Within the first 30 days, we could directly attribute $27,000 in new revenue to leads that came from the content she helped us write. ” —Millie Blackwell of Showcase Workshop

LEARN MORE ABOUT OUR SERVICES

Search

Generic selectors
Exact matches only
Search in title
Search in content
Search in posts
Search in pages

Categories