Success Stories

Horizon Peak recently helped us plan an email campaign to re-engage cold leads. The campaign not only revived a lapsed opportunity, it also led to the customer DOUBLING the subscription and the number of seats they had originally wanted. Jessica and her team always deliver stellar work, but this result is even more than we hoped for!

Stephanie Webber
Marketing lead, revVana

We got 2,550 registrations for the webinar, 780 live attendees and 77 live questions. Thanks for your exceptional work on the email invites, Horizon Peak!

Leah Walling
Senior Manager, Global Demand Generation at SurveyMonkey

Talented writers and true creative professionals, the gang at Horizon Peak Consulting consistently deliver top-notch work right on time. They’re ready at a moment’s notice and capable of leading copy projects from kickoff to final sign-off. They know how to interface well with in-house project stakeholders, navigating complex internal processes easily. And they bring real, measurable expertise to their work — the kind of deep knowledge and experience that exceeds expectations and drives real ROI. 

Horizon Peak gave my writing team the capacity we needed to scale. They got to know and understand our brand in record time. And that, combined with their own best practices, helped us deliver more work and engage with a much broader group of stakeholders. Often, agency resources need a lot of hand-holding from in-house creative teams to get the details right. That’s not the case with Horizon Peak — they hit the ground running from day one. Their impact allowed my team to grow our influence and improve the quality of marketing writing across the board.

Jessica and her crew deliver great copy — they know how to manage the entire process and how to get the best results for the project. And that’s exactly what every in-house creative team needs: a plug-and-play agency partner that consistently delivers. They made my life easier, and that’s the highest compliment I can give!

Shaun Kissing
Content Marketing Lead, leading cloud storage software company

Oh my goodness. This landing page copy is great! I’m really grateful for Horizon Peak’s Content on Demand service. Sometimes we’re just way too close to our own “stuff” to be able to be objective. The new landing page was so well researched and turned around quickly, so we can test it and see results faster. Thank you so much for the attention to detail and bringing in all of the conversion elements we were missing.

Nathalie Lussier
Founder at AccessAlly

A colleague I deeply respect recommended Jessica and her team at Horizon Peak to help us with our email marketing campaigns. Not only was Jessica able to help us map out new, more personable, story-driven email nurture sequences, but she also helped us execute with top-notch copywriting. She made an effort to get to know our audience deeply, study analytics from previous campaigns, and use that insight to make sure our new campaigns were set up for success. It’s been a collaborative partnership between our team and Horizon Peak from day one. Jessica is very proactive in her approach — she keeps us on track, so I never have to worry about missed deadlines or anyone getting sidetracked. If you’re a technology marketing leader looking for a trusted content partner genuinely invested in your success, I highly recommend talking to Jessica at Horizon Peak. She puts effectiveness first and foremost; best of all, she makes your life easier.

Keshila Vallot Shannon
SVP, Head of Marketing, Lever

If you are resource-constrained or have a competency gap in your content marketing or demand generation copy writing function, and need to quickly and successfully build a center of excellence or address a business pain, then Jessica Mehring of Horizon Peak Consulting is THE answer to your problem. I have worked with Jessica at both Cohesity and Medallia, and she is the absolute BEST copy writer I have ever hired. Why?

Quality:

Key messages were clearly, and compellingly, articulated. CTAs were attention-grabbing and drove action. Conversion rates were excellent. She adjusts her copy writing style and format for each content type or channel to achieve the best results and meet the needs and desires of the audience.

Approvals were much faster and more efficient, especially when working with my stakeholders (CMOs, VPs, Directors). Because of her extreme competence and professionalism, she saved us all a lot of time and pain, delivering the quality our campaigns and programs demanded. My stakeholders were impressed, and she made me look great in their eyes.

Effortlessly Easy to Work With:

Fast, efficient process for me to provide inputs, and super-fast turnaround – with no compromise in quality. Provides easy-to-use templates to fill out. Asks smart, simple clarifying questions when needed. Extremely responsive with fast, accurate edits. Sees the big picture when working on a campaign and coordinates and orchestrates all copy pieces to seamlessly work together throughout the customer journey.

Versatile:

Excels in all forms of copy – conversion/ad copy, email copy, landing page copy, webpage copy, short-form and long-form.

Great Person:

Honestly, your job is hard enough, and when you’re able to work with people who are enjoyable and fun, it makes your job that much easier and less stressful. Jessica is a terrific person who feels like she’s an integral member of your team and with whom you’d actually want to spend time with on a personal level.

Leah Walling
Senior Manager, Demand Generation, SurveyMonkey

Jessica has helped us dramatically improve the results of our email nurture programs and quickly boost our webinar registration rates — but there have been even more benefits from our work together that I didn’t expect. My team now has copy that demand gen, product marketing, and our CMO love. We’ve gained a reputation for delivering high quality, high performing work — our stakeholders trust us, so they no longer feel they have to review every bit of copy. Jessica is scientific in her approach, easy to work with, and she quickly grasps our products and messaging. Working with her and her team continues to be an amazing experience.

Director, Global Campaigns
Enterprise data management software company

A trusted partner highly recommended Jessica and her team at Horizon Peak, and when I found out they had strategic marketing experience in my more technical niche, I was all in.

Before I started working with Jessica, I had a lot of doubts in our marketing execution. I felt like we were coming up short before we even began. Now I’m so much clearer on our ideal customer, how they think, what’s important to them, and what they really want from us — and we have a strategic marketing plan that I’m 100% confident in. Our new marketing plan just FEELS so much better to me!

Jessica always meets me where I’m at — whether I’m feeling confident about something or entirely unsure — and gets me where I’m trying to go. She’s a total pro who understands the importance of strategy and that it’s meaningless without meticulous execution. I’d recommend Horizon Peak to other leaders in a heartbeat.

Erin Koss
CEO, Syte Consulting Group

To this day, some of revVana’s highest performing content assets are the ones that Jessica planned and wrote for us two years ago. In fact, the most recent company that signed up as a revVana customer specifically referenced one of the white papers in the sales conversation. Horizon Peak’s approach with content simply works. I’m so excited that we’re going to be working with Jessica and her team again on a new collection of marketing and sales enablement content. I can’t wait to see the results!

Stephanie Webber
Marketing lead, revVana

An absolutely killer content creator, Jessica has mastered the art of long form. She’s not just a great writer. (But, yeah, she is that.) She’s also extraordinarily good at making complex subjects relatable, which is why her work in the tech space is second to none. Hire her. I do.

Joanna Wiebe
Co-Founder, Copy Hackers and Airstory

Jess is the most persuasive technical copy writer on the planet. Within the first 30 days, we could directly attribute $27,000 in new revenue to leads that came from the content she helped us write. She has a deep knowledge of the IT industry and can take our jargon, technical speak and rough diamond ideas and polish the whole lot up into something that our audience actually enjoys reading. She’s changed the content marketing game for our SaaS business — and best of all, she made it easy and fun.

[As for the new onboarding email sequence she helped us write,] our open rates used to drop right off from 31% for the first email down to as low as 7% open rate near the end of the series. Now our open rate is really consistent with almost no drop off over the core 7 emails. And the click-through rate has tripled! Not to mention, we experienced a 32% surge in self-service revenue after we implemented the new email series.

Millie Blackwell
President and Co-founder, Showcase Workshop

A blog post Horizon Peak wrote for us in January 2017 is still to this day one of the top 3 drivers of traffic to our software company’s website.

Millie Blackwell
President and Co-founder, Showcase Workshop