A Conversation With Jason Resnick on Live in the Feast

A Conversation With Jason Resnick on Live in the Feast

I recently sat down (virtually, at least) with Jason Resnick for his podcast, Live in the Feast. Though our conversation began on the topic of “ideal customers,” it quickly blossomed into an exploration of customer relationships and what to do when things...
Cocktail Party Approach to Email Nurture Sequences

Cocktail Party Approach to Email Nurture Sequences

Writing a successful email nurture sequence is a lot like having a successful conversation with that really interesting person everyone wants to talk to at the cocktail party. While it can be intimidating at first, you can actually break it down into a few simple...